Though their storefront may be hidden in plain sight, Bodega‘s work certainly does not go unseen, as they’ve very quickly become something of a collaborative powerhouse. And despite delivering more than most in the past few months — from Tor Los and His with HOKA to a pack of Chukkas with Vault by Vans — the retailer clearly has no plans of slowing down, revealing what seems to be an upcoming project with New Balance.
Bodega and New Balance have a partnership that dates back a number of years. The two have come together on a consistent, annual cadence, establishing a tradition based entirely on collaborative sneakers. For 2023, it appears they’ll be setting their sights on the 610, a model that only recently returned to the shelves. Here, the pair is dressed in a colorway aesthetically characteristic of the boutique, one rife with blue and purple tones. Shades of black and grey are overlaid atop and adjacent for tonal balance, while seldom hits of orange pop 1 the heel as well as the lace unit.
Teased alongside Bodega’s SS23 collection, this New Balance 610 should be arriving shortly. Take a quick look at the colorway ahead as we await more info.
Speaking of New Balance, the brand has an Pre-Aged New Balance 580 coming soon.
Photos: @bodega
