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Three years after launching Skims with a selection of shapewear, Kim Kardashian’s grown the brand into a billion-dollar behemoth that offers swimwear, lounge looks — and now, a brand-new lineup of bras.
Priced from $44 to $58 and available in sizes ranging from 32A to 46F (with exact sizes varying by style), the launch includes eight different bras grouped into three collections.
There’s the Naked Collection, comprised of wireless styles that promise to fit like a second skin; the Weightless Collection, which shapes and lifts; and the No-Show Collection, made up of silky mesh styles that claim to be invisible under clothing.
“These are the most comfortable bras you will ever wear,” Kardashian said of her latest offerings in an ad. “I really wanted to figure out how to blend the comfort and ease of a bralette with the shape and support of an underwire bra.”
“You make the rest of us believe that we can…
To find out if the reality superstar-turned-fashion mogul achieved her mission, we got our hands on a few of the bras to try out and review. Get the scoop in the video above, and keep scrolling to learn more about (and shop) the Skims bras we tested — or head here to peruse the full drop.
“I ordered [this] in 32B, which is my usual size, and I think it fits really, really well. It’s quite sheer, so keep that in mind. Sometimes an underwire style can really dig, but this lies really nicely. I feel supported and comfortable, and it’s invisible under clothing.
“My one concern is that it is made of this really silky, sheer mesh that I could totally see myself snagging with a fingernail, like a pair of pantyhose; it’s one I’d probably hand-wash and treat really delicately rather than throwing it in the washing machine.” – Elana Fishman, Editor, Page Six Style
“[I got] a size 38D, which is my normal bra size. I am very impressed with Kim Kardashian; I was a little skeptical. I have to be careful about the bras I wear; I want to make sure that I’m covered, supported and boosted, and my sister Kim K, she did it.
“It’s hard to get a bra that has comfortable underwire — but no notes, Kim. You really knocked it out of the park with this one.” – Asia Grace, Features Reporter, New York Post
“[I got] a 34D, which is my true size. I’m really happy with how it fits; I don’t feel like it’s cutting me off, and it’s not giving me an awkward armpit bulge. I’d probably wear it every day. I’m not a fan of underwire bras, but this one? A-plus.
“I’m also somebody who likes to sometimes incorporate my bra into my outfit, where I don’t mind it showing a little bit. And I feel like I can do that with this style as well.” – Taylor Valentine, Video Editor, New York Post
“[I’m wearing] a 2X; I’m usually a 36F and have never worn a 2X before, so the sizing is definitely different [with the Naked Collection]. It’s kind of confusing to figure out the sizing online.
“I’m curious about the inclusive sizing, because if I’m someone who’s usually a large or maybe an extra-large and I’m wearing a 2X and [Kardashian] says she goes up to these much larger bands … is she really doing that?
“I will say, it’s incredibly comfortable and incredibly soft — there’s no pulling, there’s no tugging. I would love a little more lifting, and I do feel like the bottom could roll up. But it’s hard to find a bralette that offers more coverage, especially if you are bigger-chested.
“I feel like I found the perfect work-from-home bralette. It is supportive enough that you can run around in it, but so soft that you really will feel naked like Kim K!” – Margaret Abrams, Writer/Reporter, Page Six Style
