North West picks up $1,250 worth of Dior on 10th birthday shopping spree

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Kim Kardashian treated daughter North West to a Dior shopping spree to celebrate her 10th birthday.

The “Kardashians” star brought her eldest child to the luxury label’s “Dioriviera” pop-up at the Beverly Hills Hotel, where they checked out several goodies as part of her birthday bash — and documented it all on TikTok Thursday.

The mother-daughter duo showed off a set of matching J’Adior friendship bracelets ($420) embroidered with the Dior logo and “Beverly Hills.”

A selfie of North West and Kim Kardashian
North West picked up $1,250 worth of Dior goodies for her 10th birthday.
kimandnorth/TikTok
Kim Kardashian and NOrth West wearing matching bracelets
The “Kardashians” star and her oldest daughter showed off their embroidered bracelets.
kimandnorth/TikTok
North West trying on a friendship bracelet
The style appears to only be available at the brand’s Beverly Hills Hotel pop-up.
kimandnorth/TikTok

North spent some time scanning the jewelry display before eventually settling on a pearl choker ($830) with a gold “CD” sitting in the middle.

The pair posed for a selfie, with North smiling from ear to ear while showing off her new designer necklace.

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North and her friends — who were all present for the shopping trip as part of North’s joint birthday party with pal Eva — also eyed several Lady Dior handbags and kept going back to a white wicker version with a purple logo, but it’s unclear if they purchased it.

A similar style retails for $6,100.

North West looking at jewelry
North inspected the jewelry case before settling on a pearl choker.
kimandnorth/TikTok
A photo of Dior bags
North scanned the wide variety of Lady Dior bags on display.
kimandnorth/TikTok

The Skims founder, 42, went all out for her oldest daughter’s intro to double digits, as she hosted several of her friends for a pajama party and “beauty brunch” featuring lots of tasty treats and Anastasia makeup lessons from Anastasia Beverly Hills founder Anastasia Soare at the iconic hotel.

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North’s guests received matching pink pajamas and custom black hoodies that read “North + Eva” from Los Angeles-based shoe store Visions Studio.

Shoes from the shop also lined the entrance, as did a custom sign welcoming their guests.

The Beverly Hills Hotel Dior pool
The mother-daughter duo checked out the Dior pop-up as part of North’s 10th birthday party at the Beverly Hills Hotel.
kimandnorth/TikTok

Each attendee slept on a pink tent bed adorned with twinkle lights, Hello Kitty pillows and custom black duffle bags.


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North’s cousin Penelope Disick was present for the bash as well as Jessica Simpson’s oldest daughter, Maxwell. Her youngest brother, Psalm, 4, made a brief appearance in one of the videos.

It’s unclear if North’s other siblings – Saint, 7, and Chicago, 5 – joined her friends and cousin for the big day.

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Visions Studio sneakers at North West's party
Kardashian heavily incorporated sneaker store Visions Studio into North’s bash.
kimandnorth/TikTok
North West sitting on her bed
Guests slept on pink tent beds and snuggled in matching pink pajamas.
kimandnorth/TikTok

It appears that North’s dad, Kanye West, didn’t attend any parts of the party, since he wasn’t featured in any of the videos.

The “Gold Digger” rapper and his “wife,” Bianca Censori, were spotted packing on PDA during a lunch outing in Santa Monica, Calif., just one day before North’s party.

Kardashian filed for divorce from West in February 2021, and they settled their divorce over a year later in November 2022.

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