We’ve just received product photos of a new colorway of the Air Max 90- slated as part of Nike’s Spring 2023 offerings. Arriving in a pastel accented arrangement, this will be a women’s exclusive release.
With the revitalization of the Air Max line a bit in the rear view at this point (Travis’ line of collaborations on the models a few years back), it’s fair to say that the sports giant has readjusted their strategy with them. Instead of prioritizing those limited releases, Air Max models are back to being high produced staples, and this new colorway likely fits into that idea. News of these came alongside a slew of other recognizable Nike models in similar configurations- from all pink Ja 1s to neutral toned dunks coming in the near future.
While no official release date has been set, the official rollout of these hints that they’ll be making their way to retailers in the next few weeks. And with the Easter lean of the palette, these AM90s fit well into the Spring side of the brand’s lineup- especially with the March Air Max day nearing closer and closer. They’ll carry a retail price of $130, and be available in a full size run from 5-12.